Building relationships today is more vital then it has ever been.
If you are a reseller that is focusing on sales then you will be competing with all the big retail stores. But if you focus on your relationship with your client and you have competitive pricing there is no way that any retail store can compete with you. Most resellers these days are so busy running from one place to the next that it is really difficult for them to spend quality time with their clients. Imagine if you could spend the whole morning with one of your clients to help them instead of driving or phoning around the whole time to get and sell stock. Today resellers have the technology to help them focus on their clients and build relationships with them, while the sales side with the logistics can be completely automated on the improWEB system.